About Us

About Us

Brandeyes established a strong presence in the Indian market having tie ups with world’s leading brands in digital lifestyle, reliable and contemporary products and robust support and service network.In-depth understanding of the channel business and close association with leading global brands has enabled Brandeyes to be the vital link in the digital lifestyle value chain, connecting consumers in India with the latest international trends.

Since it was founded in 2008, Brandeyes has been a trendsetter and has always delivered tomorrow’s trends today. The vision, reach, go-to-market strategy, innovative initiatives and robust logistics ensure a fulfilling experience for all our partners.


Amlan Bhattacharjya – Founder & CEO

Amlan has 22 years of marketing, strategy, product management and consulting experience as an entrepreneur and with organizations such as Arthur Andersen. He founded Brandeyes in 2008 with a clear goal to deliver to the Indian consumers the latest trends in consumer electronics and become a leading digital lifestyle distribution company in India. Amlan is also the founder of MB, a successful business process outsourcing company with operations in the USA and India. From 2000 to 2004, Amlan was the Chief Operating Officer of Netwala Technologies India Ltd. Amlan began his professional career with Arthur Andersen where he spent in excess of seven years in the areas of process consulting, risk management and governance covering a cross section of industries.

He holds a Master’s degree in Economics from Clark University and is a Chartered Accountant. Amlan is also an Economics graduate from Hindu College in Delhi and an alumnus of St Columbas School.

Rajeshwar Pramod
Executive Director

Rajeshwar spear heads the Company’s day-to-day operations, business development and execution of strategies. Prior to Brandeyes, Rajeshwar was General Manager with the Jaypee Group. He carries with him 30 years of multifaceted experience in large organizations including the Indian Army handling HR, Training, Operations, Supply Chain Management and Administration. His professional qualification include MBA from MDI Gurgaon, SCM and Retail Management from IIT Delhi and Six Sigma Green Belt from ISI Delhi. He is a graduate from Allahabad University and an alumnus of Indian Military Academy.

Amit Gupta
Deputy General Manager – Operations & Finance

Amit has been with Brandeyes since inception. Over the years, he has been responsible for various functions in operations management and finance in the Company. Amit currently heads the operations and finance function overseeing logistics, supply chain, inventory management and accounting. He holds a MBA in Finance from Symbiosis Institute and graduated from Delhi University.
Gaurav Ahuja
Deputy General Manager – Business Development

With more than 17 years of experience in Business operations and an established track record in Business Development and Operations Management, Gaurav leads development of new accounts and prospects at Brandeyes. Prior to this, he had successful stints with leading consumer facing companies such as Biglife , MyDollarStore and McDonald’s. Gaurav holds an MBA degree from IGNOU and completed his graduation from Delhi University.
Subrahmanya Bhattacharya
Deputy General Manager – HR & Administration

Subrahmanya is responsible for human resource management, training and facility management including warehousing at Brandeyes. Prior to this, he had successful stints with companies such as HCL, NELCO (TATA Group) and TULIP. Having started his career in 1983, he has years of experience in  operations, man management and organization support functions. Some of the core responsibilities discharged by him in his previous roles included man management and warehouse/logistics supervision. Subrahmanya is a graduate of St.Xaviers College, Calcutta University.